Wow! first, i was excited that it was coming from young Nigerians and most importantly, it was a cost effective way of advertising compared to the thousands of naira that most times i'de have to pay to radio and television stations as slots for adverts.
The most beautiful thing about this means of advertising is, you can be rest assured that, if one person receives it, over a 100 people will possibly see it. Unlike radio or tv which you never can be sure, in regards to iblue, you know that someone will receive it and infact, you can ensure that only your core target market has access to the advert.
Hmnn...ok...let me break it down...***winking...
What is Proximity (Bluetooth) Advertising and marketing?
Bluetooth technology is now the latest medium for advertising and marketing. Bluetooth proximity marketing has become all the rage overseas as the newest way to connect with potential or existing customers.
It is the operation of pushing contents via Bluetooth radios to surrounding devices, the Bluetooth Advertising Media Server specializes in providing information, entertainment, discounts, coupons, and other promotional material to users of mobile phones and other portable Bluetooth-enabled devices.
Transmissions can be received by individuals in that location who wish to receive them and have the necessary equipment to do so." In other words, if you have a cell phone in the proximity of a marketing broadcast, you would be able to receive the message or advertisement.
How effective Proximity (Bluetooth) Advertising and marketing?
The Bluetooth Advertising Media Server helps businesses and organizations implement proximity marketing by offering superior technology in the following arenas:
* Broadcast location-based coupons.
* Contextual advertising.
* Localized information.
* Gaming and music.
* Content on demand.
* Specific and targeted campaign.
The file formats can be one of the following for example:
- Image files
- Ring tone Files
- vCard
- SMS
- Barcodes
- Audio Files
- Java Applications
- MMS
- Video Files
- Text files
- VCAL
You may also reach us email: info@goibluenigeria.com.
OR via GSM on: 08034644646, 08035501494